Dockside Food Company/Captain's Choice Ltd
Lot 23E O'Meara Industrial Estate, Arima

Job Details

Sales Representatives
Food and Beverage
~ 2 years experience

Application deadline

Not specified.

Professional Qualifications Required

• Diploma in Marketing, Sales or Management or any equivalent qualifications • A minimum of five (5) GCE/ CXC O’ Levels, two (2) of which must be English Language and Mathematics • At least two (2) years sales experience working in an FMCG industry • Ability to work Flexible hours • Ability to work in a fast pace, dynamic environment • Computer Literate – MS Office • Candidate must own or have access to a reliable motor vehicle

Technical / Vocational Skills Required

• Strong negotiation, Presentation, Communication and Interpersonal Skills • Strong Planning & Organizational Skills • Strong Time Management Skills • Ability to work in a fast pace, dynamic model industry • Ability to Multi-task • Detailed Oriented • Team Player • Ability to apply Critical Thinking

Job Description

The primary function of the Sales Representative for the retail industry is to generate revenue, by achieving sales targets, forecasting trade and market needs, communicating and implementing sales strategy, assisting in the achievement of full market penetration, effectively selling the company’s products and ensuring total customer satisfaction.

Job Details / Responsibilities

  • Assist in developing sales strategies to ensure achievement of sales targets, by understanding market requirements, company objectives, product benefits and future retail industry development and trends
  • Achieve sales quotas, by selling company products, prospecting, identifying, initiating and qualifying sales through samplings, presentations, meetings, proposals and upselling of new product options and to more value-added items
  • Manage existing accounts as assigned by Sales Manager, by building strong relationships with customers, gaining a thorough understanding of their requirements and long-term goals, informing customer of new developments, product offerings, brand extensions, and resolving any and all customer problems promptly
  • Track and follow-up on the sales order process to ensure complete customer satisfaction and repeat purchases
  • Contribute to the formation of trade marketing strategies through brainstorming planning sessions and assist in the implementation of marketing campaigns and trade promotions for the retail industry
  • Sustain company visibility by maintaining visit schedule to maintain and protect market share in a competitive and volatile segment, through the developing of strong relationships
  • Develop customer forecast, review with Sales Manager and continuously reassess to ensure customer product requirements are met and internal logistics are planned
  • Provide assistance on AR collections when required in tandem with Account Receivable Department and adhere to all credit and collection polices
  • Identify at risk customers and report to the Sales Manager through written communication to minimize company exposure to bad debt
  • Participate in company events such as trade shows, exhibitions, retail sampling sessions and product seminars by acting as a company representative in explaining product advantages to prospective and existing customers
  • Supply Sales Manager with oral and written weekly reports on customer needs, problems, interests, competitive landscape, trade insights and recommendations
  • Keep abreast of market conditions, customer trends, competitive activities and trade insights as it relates to pricing, packaging, promotions etc.
  • Attend sales meetings as required, follow-up and report on action items
  • Keep informed of pricing structures, price changes, promotions, inventory supply, product developments and timely advice customers of these changes
  • Prepare a sales binder with product and price listing for trade presentation and ensure that it is updated with current information
  • Supervise assigned support staff and ensure that they work alongside to achieve objectives
  • Adhere to all sales, corporate and divisional policies
  • Perform any other duties outlined by the Office of the Sales Manager within the job portfolio


Copyright © . Trinidad and Tobago Manufacturers' Association All Rights Reserved.